Friday, February 7, 2020

8A Solving the Problem

8A Solving the Problem

The solution to the problem is this: A learning organization that is heavily focused on placing people in nature, locally, and provides learning experiences that they can enjoy and grow from. 

This is the selling of a service, or more specifically, an experience. I believe there are trends in younger demographics to want experiences over products. I feel that people enjoy learning together as well. I have a few reasons for this. One is that this allows people to talk. People not only learn about others and the knowledge that other people have, but they also learn about themselves through conversation. Nature outings will set the tone for these types of personal development to occur. Plus, who doesn’t love a field trip! 

I want to offer a variety of learning experiences, or as I’ve written elsewhere, various subject themes. One outing would be birdwatching, the next would be learning about mushroom, the next, geology. And so on. 

I want most of our learning to be done outdoors. About 75 percent, in fact. The rest can be spent in library conference rooms that available at little to no cost. If a bus were available, I really like the thought of learning and teaching about the destination and subject matter en route to the destination. 

As an afterthought, marketing and discussion about the organization can be thoughtfully placed in and around the many schools and three institutions of higher education in our county. 

I don’t know yet if there is room for profit in this idea. I understand the successful entrepreneur thinks about that primarily, as well as how fast money can be made. It may end up being a nonprofit organization that I am forming in these discussions. 

2 comments:

  1. Anthony,

    I like your idea of a class to teach people who are eager to learn about nature. Personally for me this does not interest me at all because I rather just be outdoors rather than learn about it and that is just my opinion. I feel like your idea is neat but I feel like it is already out there and being done. With so many different camps and national parks out there giving information tours about different spots. I particularly do not see a huge market for this idea however if you talked to customers and see that their is a want I would pursue this passion of yours.

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  2. Hi Anthony! I love this idea personally, and as a nature lover I can also completely get behind an educational nature center. My main concern is the profitability of this without government funding. In these years, you can find a lot of information online for free. Most of my knowledge of the aquatic and terrestrial plants I own comes from the internet. I think maybe in addition to a teaching center, you should try to have some sort of sales setup to attract money. After all, any plant lover will buy a succulent if they see it on a shelf.
    Good luck!

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